As a Renegade Classics franchise owner, you’ll benefit from long-established relationships with trusted suppliers that date back to the early 1980s. These strong partnerships allow us to secure better pricing, which directly boosts your profitability on every product sold.

You’ll purchase all catalog items exclusively through Renegade Classics at prices that are equal to or better than what you could get buying directly from suppliers. Additionally, your franchise will have some flexibility to source select products from third-party vendors, allowing you to sell higher-margin items and improve your overall profits.

Understanding Retail Margins:
Retail margin is the percentage of gross profit you make on a product. It’s calculated by subtracting the cost of the item from its sale price, dividing that difference by the sale price, and multiplying by 100.

For example:
If a jacket sells for $100 and costs $50, your margin is 50%.

Estimated Average Margins You Can Expect:

• Leather Apparel (e.g., jackets, vests): ~59% (usually between 55-65%)
  
  
• Leather Sale Items (jackets, bags, halters, shorts): ~61% (usually 55-65%)
  
  
• Leather Accessories (wallets, belts, purses): ~63% (usually 55-70%)
  
  
• Third-Party Products (sunglasses, key rings, dew rags): ~66% (usually 60-80%)
  
  
• Sewing Services (if offered): ~95% (usually 90-100%)
  
  

Higher margins mean stronger profits, giving you a better chance to cover your expenses like rent, payroll, utilities, and maintain steady inventory restocking.

Pricing Policy:
All retail prices for catalog products are set by franchise management to align with market standards. Franchisees must maintain consistent pricing and are not permitted to sell catalog items at discounted or inflated prices. This ensures price uniformity across all sales channels.

However, you have the freedom to set prices for non-catalog or third-party products based on your local market conditions. The franchisor will provide recommended pricing guidelines for these products, and any promotional pricing must match offers detailed in official marketing materials or the corporate website.